PNL Marketing

Pricing

Clear packages. No surprises.

Choose what you need from each service. No forced bundles.

01 — Websites

Website Design & Development

Fast, conversion-focused websites that make your business look as good as it is.

Essential

Launch

$1,997

One-time payment

  • Up to 5 pages
  • Mobile-responsive design
  • Contact form integration
  • Basic on-page SEO
  • 2 revision rounds
Get started
Most popular

Most popular

Growth

$3,997

One-time payment

  • Up to 10 pages
  • Premium custom design
  • Conversion-focused layout
  • Advanced on-page SEO setup
  • Analytics integration
  • 3 revision rounds
Get started

By appointment

Book an appointment

Custom scope · Negotiated after discovery

  • Up to 20 pages
  • Premium website design
  • Advanced integrations
  • Conversion tracking
  • Custom functionality within scope
  • Priority launch support
Request an appointment

Optional website care plan: $149/month for hosting coordination, backups, routine updates, and up to 30 minutes of minor edits. Additional work billed separately.

02 — Meta & Google Ads

Digital Advertising & SEO

Meta and Google campaigns managed to one number that matters: profitable leads.

Essential

Launch Ads

$497/mo

per month

  • Meta OR Google Ads
  • Up to 2 campaigns
  • Basic keyword or audience research
  • Monthly optimization
  • Monthly reporting
Get started
Most popular

Most popular

Growth Ads

$997/mo

per month

  • Meta AND Google Ads
  • Up to 4 campaigns total
  • Basic local SEO management
  • Conversion tracking
  • Monthly strategy call
Get started

By appointment

Book an appointment

Custom scope · Negotiated after discovery

  • Meta and Google Ads
  • Up to 8 campaigns total
  • Advanced local SEO
  • Landing-page optimization
  • Retargeting & expanded creative testing
  • Biweekly strategy reviews
Request an appointment

Ad spend is paid separately by the client. One-time onboarding: $497 for Launch Ads / $797 for Growth Ads. Custom pricing and onboarding are discussed by appointment. Three-month initial commitment recommended.

03 — Custom CRMs

CRM Development & Automation

The infrastructure that captures every lead, follows up automatically, and closes more deals.

Essential

CRM Launch

$2,997

One-time setup

+$297/month · Hosting and basic support

  • Contact database setup
  • 1 sales pipeline
  • Lead capture forms
  • Up to 3 automations
  • Basic team training
Get started
Most popular

Most popular

CRM Pro

$5,997

One-time setup

+$597/month · Managed CRM support

  • Up to 3 sales pipelines
  • Up to 10 automations
  • Email and SMS sequences
  • Appointment scheduling
  • Reporting dashboard
  • Team onboarding
Get started

By appointment

Book an appointment

Custom scope · Negotiated after discovery

  • Multiple pipelines
  • Complex automation workflows
  • Custom integrations
  • Lead routing
  • Advanced reporting
  • Multi-user onboarding
Request an appointment

SMS, email, AI usage, and third-party integration charges are additional. Custom implementation and ongoing support are quoted after discovery.

Compare

All nine packages at a glance

CategoryEntryGrowthBy appointment
Website building$1,997$3,997Book an appointment
Ads & SEO (monthly)$497$997Book an appointment
CRM setup$2,997$5,997Book an appointment
CRM monthly support$297$597Negotiated

Estimate

Build your growth plan

Select a package from each category to estimate your investment.

First month total

$7,291

Ongoing monthly

$2,497

Illustrative estimate for fixed-price packages. Custom packages are quoted by appointment. Excludes taxes and third-party usage charges.

Ready to turn marketing into profit?

Book a free strategy call. We'll look at your website, ads, and lead flow and tell you exactly where the growth is.